How To Get Started: Google SEO Checker
1. Titles and Descriptions: Website titles and descriptions are the first information that Google will reward when customers search for services they provide. Titles should include key phrases and words related to the services offered. Businesses should use the same titles and descriptions consistently across their website. Doing so will have a multiplier effect and further improve a website’s ranking.
2. Alt Tags: Image alt tags allow search engines to read the images associated with a website. This can further increase a website’s SEO score and its ranking on search engine results pages. Alt tags should also remain consistent across a website and should include words and phrases related to the service the business offers.
3. URL Structure: An easily navigable website with logical URL structure increases a website’s functionality and its SEO score. URLs should include the keywords associated with a business’s service and should be easy to read, use and access.
4. Site Load Time: Search engines reward websites that are extremely fast loading. Businesses should work to decrease their website’s load time and make sure it is as Google friendly as possible.
5. Remove Broken Links: Broken links on a website can be damaging to a website’s SEO score. Businesses should look to identify and remove any broken links as soon as possible, ensuring their SEO score is never compromised.
These are just a few considerations that food service businesses should keep in mind when using SEO checkers to optimize their websites. Used effectively, an SEO checker can make an immense difference in the success of a business, by driving more organic search traffic and ultimately more sales.
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