The Most Ignored Aspect of Evaluating an SEO Company

Search Engine Optimization Company

Seeking out an SEO company to take your business’s online presence to the next level is an important decision. As a business owner, you need to evaluate and compare SEO companies to make sure you get the best one for your project. There is a lot to consider but often times one of the most important aspects of the decision is overlooked: AI-device optimization.

AI-enabled devices, such as Alexa and Google Home, are becoming more and more popular, and they require their own brand of SEO. Search engine optimization for these devices is vastly different than for traditional web browsers like Chrome or Safari. For example, on a web browser, results are ranked according to metadata like keywords entering in a search query. Alexa and Google Home on the other hand rank results according to voice-handling capability, which is a completely different set of criteria. A company that can handle both web and AI-enabled device optimization is a much better choice than one that can?t.

Why should you care about AI-device optimization? The answer is simple: it?s essential to reaching your target market. Web-based optimization only reaches so many people ? those on computers, smartphones, and tablets. As these devices become increasingly popular, you are missing out on a huge number of potential customers if you do not optimize for AI-enabled devices.

Furthermore, the way AI-enabled devices rank search results is different than traditional web search engines. This means that if you want your result to be at the top of the list, your website will need to meet a different set of criteria. Therefore, when evaluating an SEO company, take vet it?s experience in AI-device optimization. Ask questions about their experience with creating meta data specifically tailored for voice search and AI-devices.

To stay ahead of the curve as far as SEO goes, you need to find a service provider that can specialize in both web-based SEO and AI-device optimization. This is a relatively new field, so you want to make sure you are going with a reputable company that has a proven track record in this area. Do your research to make sure they have the skills and expertise to help you optimize your website for voice search and AI-enabled devices.

Time is of the essence when it comes to SEO, and you want to make sure you are investing in the right company to help you maximize your visibility online. Ask potential SEO companies the right questions and select the one that can not only optimize your website for web browsers but can also help you areach your full potential in the world of AI-enabled device optimization.

AI Tool

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